How long does it take to run a test?

This depends on a few factors, including traffic levels, order volume and the size of the change we are making to name a few. Ultimately, there’s no general rule on time, but we often start seeing results after 150-300 orders per group. Note that this means the more test groups you have, the longer the test will need to run to achieve significant results.

Additionally, we find that Intelligems works best for stores with > $1.5M in annual revenue so that tests can achieve results in a timely manner.